WHY STRATEGIC ALLIANCES ARE ESSENTIAL TO BUSINESS GROWTH

Why strategic alliances are essential to business growth

Why strategic alliances are essential to business growth

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Joint ventures can be beneficial to organisations aiming to expand to brand-new markets and areas. Continue reading to get more information.

Business expansion is an auspicious objective that any business owner thinks about at some point throughout their career, nevertheless, it can be a really stressful and pricey procedure. It is for these factors that some entrepreneurs go with joint ventures when trying to break into brand-new markets and territories. Launching a world-class joint venture such as Telkom Indonesia and Telstra's joint venture can greatly increase the chances of success as partners pool their resources and connections in an attempt to increase effectiveness. For example, a company wishing to expand its distribution to new markets and areas can take advantage of partnering with local businesses. This way, it can benefit from an already existing local distribution network, not to mention having access to knowledge and expertise on the target market. Beyond this, policies in particular jurisdictions limit more info access to foreign businesses, suggesting that a JV contract with a regional entity would be the only method to gain access.

There's a long list of joint ventures that spans different sectors and companies around the world, a few of which have actually culminated in the creation of the world's most successful businesses. That stated, there are various types of joint ventures and picking the best one greatly depends upon the goals of the entities involved and the nature of their respective organisations. For example, project-based joint ventures are a kind of collaboration that unites two entities from various backgrounds to reach a shared goal. This could be a JV between a commercial entity and a university or short-term partnership between a businessman and a government such as Farhad Azima and Ras Al Khaimah's joint venture. Vertical joint ventures are likewise another popular vehicle for expansion as these unite two entities that co-exist in the exact same supply chain like buyers and suppliers, and they offer increased growth chances for both parties involved.

For decades, joint ventures in international business have actually culminated in mutually advantageous outcomes, and entities such as Geely and Concordium's recent joint venture is a good example on this. There are numerous reasons companies enter joint ventures but possibly the most important of which is to take advantage of resources and access know-how that one business might be missing. For instance, one business might have exceptional marketing and distribution channels but lacks a streamlined manufacturing center. By partnering with a business that has a well-established manufacturing process, both entities benefit considerably. Another reason JVs are popular is the reality that companies share costs and risks when embarking on a joint venture. This makes the collaboration more appealing as both entities would share the cost of labour and marketing, and they both gain from lower production costs per unit by leveraging their capabilities and integrating knowledge.

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